Jessica Alba opens her Honest beauty line – products store next week At the Honest Beauty Store, Grove, LA.
Prices range from $8 to $40, making the collection accessible for everyone, with the main-age target being between 15 and 35. The brand covers normal-, dry-, and oily-skin needs with moisturizers, cleansers, sunscreen, eye creams, makeup wipes, and a starter kit containing sample sizes for newcomers to the brand, because Alba believes that if one product works the consumer will be coming back for more.